How Nonprofits Should Think About Their Website as a Platform

Treating a website as a one-time project limits its long-term value. Leading nonprofits view their websites as connected platforms that evolve with their programs and goals. In this session, Tapp Network will explore how nonprofits can shift from a project-based mindset to a platform mindset. Attendees will learn how websites integrate with CRM and marketing systems, support ongoing optimization, and provide enhanced insights into user behavior. This session helps nonprofits plan websites that scale and remain effective over time.