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CSC Global
B2B
Brand Development & Creative
Digital Experience
Case Study • CSC Global

CSC Global

Omni-Channel Marketing and Digital Experience Modernization for Global Financial Services

Project Overview

The Situation

CSC Global supports 90% of the Fortune 500 and more than 180,000 corporate customers worldwide. As its service portfolio and client expectations expanded, CSC faced growing complexity across digital touchpoints, including fragmented web experiences, inconsistent communications across business units, and secure workflow demands that required purpose-built client portals.

  • 1

    Fragmented web experiences across business units

  • 2

    Inconsistent communications across digital and print channels

  • 3

    Secure workflow requirements for complex client interactions

  • 4

    Need to modernize enterprise experiences without disrupting critical client relationships

  • 5

    Rising expectations from global enterprise and financial services clients

  • 1

    Modernize CSC’s digital presence to reflect enterprise leadership

  • 2

    Design and build secure, intuitive client-facing digital experience

  • 3

    Deliver a cohesive omni-channel marketing and communications strategy

  • 4

    Improve engagement across digital, print, and content-driven channels

  • 5

    Meet the expectations of global financial and corporate enterprise clients

OUR APPROACH

Our Solution

We worked across digital experience, communications, and enterprise workflow design to align CSC’s web presence, client portals, and marketing systems into one cohesive ecosystem. The emphasis was on elevating usability and brand authority while preserving the security and reliability enterprise clients expect.

The result was an integrated digital and marketing transformation that modernized CSC's website experiences, secure client portals, and omni-channel communications.

Operations & Efficiency

Operations & Efficiency

Automation and process redesign that reduce costs and empower teams.

Streamlined workflows and intelligent systems that free your team to focus on what matters.

Digital Experience

Digital Experience

Websites, apps, bots, and platforms engineered for scale and impact.

Beautiful, performant digital experiences that delight users and drive engagement.

Brand Development & Creative

Brand Development & Creative

Modern brands and creative assets designed for clarity, consistency, and impact.

From logos to social creative, every element is built to strengthen recognition and inspire action.

Omni-Channel Campaigns

Omni-Channel Campaigns

Performance-driven campaigns combining behavioral science with real-time AI optimization to drive measurable impact.

From creative to scheduling and workflow orchestration, everything is built to scale and continuously improve.

Data & Analytics

Data & Analytics

Insights that go beyond dashboards to guide real-time decision-making.

Predictive analytics, business intelligence, and data visualization that powers growth.

Platform Development

Tapp Network designed and delivered enterprise-grade digital platforms for CSC Global, including website experiences and secure client portals built to support complex financial markets workflows and Fortune 500 clients at global scale.

Enterprise Website Design & Development

Modern, high-performance website experiences clearly articulating CSC's value proposition, services, and global capabilities.

Secure Client Portal

Purpose-built client portals supporting CSC's complex financial markets workflows with intuitive UX and enterprise-grade security.

UI / UX Design Systems

Human-centered design frameworks simplifying complex information and creating consistent experiences across all client-facing touch-points.

Content Marketing Infrastructure

Strategic content development supporting thought leadership, service education, and client engagement.

Digital & Print Communications

Integrated materials ensuring consistent messaging and brand alignment across all client-facing channels.

Data & Analytics

Engagement metrics and performance feedback loops were integrated across CSC’s digital channels, providing marketing and product teams with ongoing visibility into content effectiveness and user behavior.



Connected Platforms

Website Analytics

Tracks traffic, engagement, and user behavior across enterprise web properties and client portals.

Content & Campaign Performance

Measures content marketing effectiveness and engagement across digital and communications channels.

Client Portal Engagement

Monitors portal usage and client interaction to inform ongoing UX optimization.

Results That Speak

Measurable outcomes from our strategic implementation.

130%
Increase in client engagement

A modernized digital ecosystem and cohesive omnichannel strategy drove a dramatic lift across CSC's digital channels.

90%
Fortune 500® Companies Supported

CSC's enterprise client base represents the world's most demanding digital and compliance expectations.

180K+
Corporate Customers reached

A scalable digital infrastructure supports engagement across CSC's global corporate client base.

Delivered Work

Enterprise Website Design & Development

Modern, performance-optimized website experiences reflecting CSC's global leadership.

Secure Client Portal Development

Purpose-built portals supporting complex financial markets workflows.

Marketing Strategy & Execution

Integrated omnichannel marketing strategy across digital and print.

UI / UX Design Systems

Human-centered design frameworks creating consistent experiences across client-facing touchpoints.

Content Marketing

Strategic content development supporting thought leadership and client engagement.

Digital & Print Communications

Integrated communication materials ensuring consistent brand alignment.

Ready to Transform Your Organization?