Tapp Network utilizes the Inbound Marketing Methodology and Technology for the most efficient and effective approach to turn strangers into advocates. By creating and disseminating educational content through carefully selected channels, such as blogs, social media, search engine optimization, and video, inbound marketing drives qualified visitors, converts more prospects, and establishes credibility for our clients.
Read more about Inbound Marketing services below, view our Inbound Marketing pricing, or check out some of the individual functions we offer:
Your prospect is experiencing and expressing symptoms of a problem or opportunity. They're doing educational research to more clearly understand, frame, and give a name to the problem. At this stage, they're likely browsing blogs and the
Your prospect has now clearly defined and given a name to the problem or opportunity. They're committed to researching and understanding all of the available approaches and methods to solving. At this point, they'll be searching the internet for some possible solutions - filling out forms, doing some comparison, and getting more educated.
The prospect has now decided on a solution strategy, method or approach. Now they'll be compiling a long list of all available vendors and services providers. They'll be heavily researching to pair down to a short list and make a final decision. At this stage, it's imperative to nurture and engage with specifics to the prospect through email, automation, social, and advocates.
The Attract phase of any good inbound marketing campaign typically includes:
The Convert phase of any good inbound marketing campaign typically includes:
The Close phase of any good inbound marketing campaign typically includes:
The Delight phase of any good inbound marketing campaign typically includes:
Tapp Network is a Hubspot Gold Tier Partner Agency - joining an elite group of agencies, and recognized for giving our nonprofit and for-profit clients exceptional inbound marketing services. Our team is educated and experienced with the Hubspot platform and Inbound Methodology, and we all hold certifications which solidify our commitment. From integrating and onboarding clients onto the Hubspot Marketing Platform, setting up the free Hubspot CRM, and building, automating, and accelerate sales with the Hubspot Sales tools, Tapp Network helps save time and money while going to market more quickly.
OK, so why? Well, after working with and supporting a number of platforms -- from Wordpress, Salesforce, Squarespace, Mailchimp, Hootsuite, Constant Contact, Blackbaud, Buffer, MOZ, and more -- we knew there had to be a better way to integrate and automate and deliver even better results. Sure we had experience with Marketo, Active Campaign and others, but Hubspot reigned supreme. Their platform is second to none, but their commitment and dedication